Website Bounce Rates
It is every online business owner's dream to reach the top 3 spots in Google's SERPs for extremely targeted keywords. It can take weeks or months of diligent Search engine optimization to attain top ranking. For companies which actually manage to reach the first 3 spot in Google, this marks the beginning of an even more demanding task, maintaining the high rank in the serps.
So how may you make sure that your online business remains inside the top 3 spots in organic search results page? Here are the top strategies. Repeat the strategies that got you the top spot on low ranked pages. Search engine optimization involves using several strategies to rank a web page high. Given that every web site is distinctive based on the company area, target keywords, competition, and target audience, there isn't a one size fits all Search engine optimization strategy. Even though certain Search engine optimization strategies are guaranteed to work irrespective of the kind of web site, specific strategies work best for specific types of web sites and industries.
If you managed to find a specific set of Search engine optimization strategies that enabled some of your web site pages to rank high in organic search results page, the best thing to do is apply the same strategies to your lower ranked webpages. Getting a top 3 organic rank in Google guarantees your web site high organic traffic from search engines. This, however, does not mean that you are guaranteed this traffic forever. It is upon you to convince Google that your web site deserves to remain inside the top spots. A good way to do that is to increase CTRs and lower bounce rates.
Google wants to ensure that its users find the best sites ranked inside the top spots. If an extremely ranked web site gets high bounce rates, it implies that the site's visitors are not intrigued in what the site has to offer or, the site doesn't rank for a related keyword. The outcome is usually lowering the site's rank. Two ways to make sure you get high CTRs and lower bounce rates are to create quality distinctive content for the site's visitors and, creating strong headlines and meta descriptions that encourage users to click your site's URL in the search results page.
Today, many online businesses are focusing on building reputable brands to be able to build a loyal following of customers. Creating a distinctive brand sets you apart from non branded competitors. Your company brand will be easily associated with the industry wherein you operate making it even easier to attract new clients. Focusing on building a brand will also help to help keep your web site in the top organic search results page on Google. Brand reputation is among the ranking factors utilized by Google to determine which sites to rank inside the top 3 results.